The story of Besette began 11 years ago in a college geology class. Our founder, Erica, developed a passion for geology and gemstones, which snowballed into studying the diamond and fine jewelry industry...and all the issues that came along with it. After taking courses at the Gemological Institute of America, Erica decided to launch Besette to develop high-quality, lab-grown jewelry at accessible price points. While Besette is rooted in passion, our commitment quality, education and innovation are the foundation of our ethos.